Beverages
Lotza Launches Party-Positioned Soda Line on Amazon
The Menomonee Falls brand positions itself as 'The Soda Made to Party™' across Citrus Smash, Wild Berry Burst, and Trop…
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Beverages
Thyme&Table Launches Exclusive Espresso Machine at Walmart
The one-touch device targets value-conscious home-brewing consumers as at-home espresso appliance sales continue to out…
Beverages
Willamette Valley Vineyards Names John Hazlett CFO
Hazlett steps into the role immediately, tasked with overseeing financial strategy, reporting, and compliance at one of…
Beverages
OSULLOC Launches Functional Matcha Line in U.S. Market
Korea's top-ranked premium tea brand makes its functional-beverage push stateside as the matcha category accelerates am…
Beverages
Reframe Beverages Forms Advisory Board in THC Drink Push
The hemp-derived THC beverage maker is expanding retail distribution and its product portfolio as the functional-drink …
Beverages
Bucked Up Rolls Out Limited-Edition Summer Lemonade Pre-Workouts
Dragon Fruit Lemonade extends to a ready-to-drink format, marking the brand's first seasonal limited-edition product pu…
Beverages
Dr. Brown's Enters RTD Hydration With Electrolyte Solution
The baby-products maker moves beyond hardware into the fast-growing functional-beverage aisle with a no-artificial-ingr…
Beverages
Athletic Brewing Unveils Largest-Ever Summer Ad Push
The non-alcoholic brewer ties its summer 2026 campaign to America's 250th anniversary, targeting peak seasonal demand w…
Beverages
Happenstance Whiskey Enters Whole Foods in California Push
The 100% women-owned Nashville bourbon brand builds on a California distribution deal struck earlier in 2026.
Beverages
Death Wish Coffee Launches High-Caffeine SKU With 200 mg Per Serving
The organic-robusta blend targets a segment where high-caffeine claims are driving 39% purchase intent, outpacing broad…
Beverages
Blue Moon Rolls Out Blue Beer for One Weekend Nationwide
The stunt coincides with May's rare blue moon — which, like the beer, is not actually blue.
Beverages
teapigs Launches 4 Herbal Blends in First Innovation Since 2021
The lineup includes the brand's first Reishi mushroom formulation and marks teapigs' return to new product development …