Deals
Blue Moon Rolls Out Blue Beer for One Weekend Nationwide
The stunt coincides with May's rare blue moon — which, like the beer, is not actually blue.
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teapigs Launches 4 Herbal Blends in First Innovation Since 2021
The lineup includes the brand's first Reishi mushroom formulation and marks teapigs' return to new product development …
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Don Q Adds Two Premium Expressions to Rum Portfolio
The two aged expressions broaden Don Q's premium shelf presence as the ultra-premium rum segment continues to outpace b…
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Stream Realty Launches F&B and Manufacturing Real Estate Platform
The Dallas-based commercial real estate firm expands its National Program Management services to target operationally i…
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Orangetheory, TRUBAR Strike Co-Branded Protein Bar Deal
Plant-based bar rolls out across Orangetheory studios, TRUBAR.com and Amazon; national retail expansion targeted throug…
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InventHelp Files Candy Concept Aimed at Holiday Gifting
The Indianapolis-originated concept pitches itself as a ready-made alternative to custom confectionery, with design var…
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Mondelez Launches Sour Patch Kids Chews in Format Pivot
The new SKU reverses the brand's decades-old taste architecture, targeting gaming and convenience-snacking occasions.
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Quest Nutrition Breaks 10-Year Chip Flavor Freeze with Dill Pickle Launch
The Simply Good Foods brand targets flavor-driven snack demand as high-protein categories continue to outpace broader p…
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Hampton Water Launches Second Artist Series Limited-Edition Rosé
The Jon Bon Jovi–backed rosé brand extends its organic lineup with a 2025 vintage tied to a collectible label strategy …
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Kayem Pairs Hot Dogs With Fine Art in Patriotic Brand Push
The Chelsea, Mass.-based franks maker partners with the MFA Boston for an art tour reimagining U.S. history — a marketi…
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VSL Probiotics Enters Mass Retail via 1,500-Store Walmart Deal
VSL4® Gut and VSL4® Vaginal Health hit shelves in every U.S. state — the brand's first brick-and-mortar retail rollout.
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Remus Bourbon Launches Lou Gehrig Reserve in Limited Run
The release follows two consecutive Babe Ruth Reserve editions in 2024 and 2025, extending a sports-licensing strategy …