The premium tequila brand reunites with the Mexican filmmaker and professional fútbol player to launch Carded by Cristo, turning fútbol's iconic symbol into a celebration of Real Fans
CORAL GABLES, Fla., June 16, 2026 /PRNewswire/ -- As fans everywhere gear up for fútbol's biggest summer, Tequila CAZADORES®, the award-winning premium tequila brand rooted in the Highlands of Jalisco, Mexico, is reuniting with Mexican actor, filmmaker, and professional fútbol player Cristo Fernández to celebrate the people who give the game its heartbeat: the fans.
What's happening
Why it matters
For industry operators, this is another data point in the structural change reshaping the markets sector. Watch for follow-on moves from competitors and reactions from key channel partners in the coming quarters.
The premium tequila brand reunites with the Mexican filmmaker and professional fútbol player to launch Carded by Cristo, turning fútbol's iconic symbol into a celebration of Real Fans
CORAL GABLES, Fla., June 16, 2026 /PRNewswire/ -- As fans everywhere gear up for fútbol's biggest summer, Tequila CAZADORES®, the award-winning premium tequila brand rooted in the Highlands of Jalisco, Mexico, is reuniting with Mexican actor, filmmaker, and professional fútbol player Cristo Fernández to celebrate the people who give the game its heartbeat: the fans.
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Written by Michael Politz, Author of Guide to Restaurant Success: The Proven Process for Starting Any Restaurant Business From Scratch to Success (ISBN: 978-1-119-66896-1), Founder of Food & Beverage Magazine, the leading online magazine and resource in the industry. Designer of the Bluetooth logo and recognized in Entrepreneur Magazine's "Top 40 Under 40" for founding American Wholesale Floral, Politz is also the Co-founder of the Proof Awards and the CPG Awards and a partner in numerous consumer brands across the food and beverage sector.