Marketing & Brands
Shipley Do-Nuts Runs Four-Friday Free Donut Push in June
The Houston-based chain is layering a merchandise incentive — a branded hat for loyalty members who visit four times — …
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Marketing & Brands
Mars Locks M&M'S as Exclusive Confectionery Partner for Love Island USA
The limited-edition tie-in marks M&M'S first interactive, episode-linked pack format — a bet on shoppable entertainment…
Product Launches & Innovation
Danone's Oikos Adds Two RTD Protein Shake Flavors
The Mocha Latte variant targets the fast-growing 'proffee' segment with 95mg of caffeine; both SKUs contain 1g of total…
Marketing & Brands
Grillo's Pickles Opens LES Pop-Up in NYC Brand Push
The brand's second activation at 2 Rivington Street adds licensed merchandise and food-tour tie-ins as pickle-category …
Product Launches & Innovation
sweetFrog Taps Miraculous IP for Summer LTO Frozen Yogurt
The Power Up Raspberry Macaron flavor marks sweetFrog's latest licensed-IP promotion, targeting the brand's core family…
Mergers & Acquisitions
Playa Bowls Bolsters C-Suite Ahead of 400-Unit Milestone
The Belmar, N.J.-based franchise is hiring across three functional areas as it prepares its next unit-growth wave.
Marketing & Brands
Dairy Queen Launches Cash Incentive to Drive Franchise Expansion
The program targets both new and existing operators, with larger payouts tied to multi-unit commitments at DQ Grill & C…
Marketing & Brands
Wingstop Launches Club Wingstop Loyalty Program
The Dallas-based chain pairs the program launch with a Maura Higgins-curated 'Club in a Box' kit, leaning further into …
Product Launches & Innovation
Cold Stone Creamery Launches DC Supergirl Co-Branded LTO
The Scottsdale-based ice cream chain adds a co-branded Creation™ and shake to its menu in a Warner Bros. tie-in running…
Product Launches & Innovation
Fields Good Raises $1.8M to Launch Functional Cookie Line
The Austin startup, co-founded by a daughter of Mrs. Fields Cookies' Debbi Fields, enters a functional snack market pro…
Marketing & Brands
Une Femme Wines, Knopf Doubleday Launch Monthly Book Club Series
The social-media-driven giveaway series targets women consumers, pairing Une Femme canned wines with NYT bestsellers in…
Product Launches & Innovation
Adagio Teas Launches Father's Day Bundle Across Three Brands
The tri-brand seasonal push spans loose-leaf tea, single-origin coffee, and small-batch spices — with entry-level SKUs …