Mergers & Acquisitions
Prestige Consumer Healthcare Closes Breathe Right Acquisition
The Tarrytown, N.Y.-based OTC specialist adds nasal-strip leader Breathe Right to a portfolio that spans consumer healt…
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Mergers & Acquisitions
F&B M&A Watch: No Deal Activity to Report This Cycle
The submitted press release concerns an enterprise software acquisition outside the food and beverage industry and cann…
Marketing & Brands
Bob's Red Mill Taps Influencer for Neighbor Hour Community Push
The 100% employee-owned grain brand extends its Moregetherness platform with a creator partnership aimed at driving at-…
Consumer Trends
Tootsie Roll Relaunches Mr. Owl in Flavor-Diversity TV Push
The campaign marks the first time the brand's iconic mascot is shown consuming a Tootsie Roll rather than a Tootsie Pop…
Product Launches & Innovation
CocoGoodsCo Enters Functional Hydration With Prebiotic Coconut Water
The premium coconut brand's debut functional SKU carries 6 grams of prebiotic fiber per serving and forgoes stevia and …
Product Launches & Innovation
smartwater Lands Hydration Deal Across 40+ Pvolve Studios
The agreement extends smartwater's Jennifer Aniston-fronted national campaign into physical retail touchpoints across P…
Industry News
Elanco Wins USDA Nod for First Low-Volume Canine Combo Vaccine
Product expected to begin shipping within 30 days, expanding Elanco's TruCan Ultra portfolio and targeting a growing co…
Product Launches & Innovation
TruHeight Launches Superfood Gummies and Protein Waffles
The family nutrition brand pivots from single-category supplements toward everyday whole-food formats, targeting the fa…
Markets & Finance
IperionX Acquires Rare Earth Assets Near Titan Project
The deal extends IperionX's footprint in critical minerals, though financial terms were not disclosed in the announceme…
Product Launches & Innovation
Syntiant Buys Two Audio-AI Firms in Edge Intelligence Push
The dual acquisitions signal accelerating investment in ambient-intelligence hardware aimed at kitchen automation and s…
Marketing & Brands
GREY GOOSE Enters a New Era of Luxury with Zoe Saldaña, Dominique Ansel, and the Taste of Summer
GREY GOOSE debuts Berry Rouge with Zoe Saldaña, chef Dominique Ansel, and DJ Andre Power in an immersive summer campaig…
Product Launches & Innovation
Angostura Brings Two Centuries of Bitters Expertise to New Premium Cocktail Syrups
ANGOSTURA leverages 200 years of bitters heritage to enter the U.S. cocktail syrup category with new Demerara Sugar and…