Marketing & Brands
Bob's Red Mill Refreshes Brand Identity After 50 Years
The Portland-based whole-grain brand says the new look modernises heritage visual cues while preserving recognition amo…
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Product Launches & Innovation
MUSH Taps Bethenny Frankel for Target-Exclusive SKU Launch
The Chicago-based ready-to-eat oats brand extends its Target relationship with a celebrity co-developed, protein-forwar…
Marketing & Brands
Fireball Launches Father's Day Fanny Pack Holding 35 Shots
The promotion targets Father's Day gifting as the #1 U.S. shot brand bets on nostalgia and novelty merchandise to drive…
Product Launches & Innovation
Milo's Tea Launches Limited-Edition Peach SKU for Summer
The 80-year-old, third-generation family brand targets seasonal impulse demand as refrigerated ready-to-drink tea conti…
Product Launches & Innovation
Beer Girl Brewing Seals First National Deal in Nashville Push
The gluten-reduced, low-ABV brewer targets Nashville distribution as it accelerates a nationwide retail footprint.
Product Launches & Innovation
Pringles, Miller Lite Return With Two Limited-Edition SKUs
The seasonal collaboration adds a new Beer Cheese Burger variety alongside the returning Beer-Braised Steak, targeting …
Marketing & Brands
Cracker Barrel Puts $250,000 Behind Summer Road-Trip Push
The 250-winner promotion awards $1,000 each in food and fuel, deepening the chain's bet on its highway-adjacent store f…
Product Launches & Innovation
Mosh Enters 2,000 Target Stores in Biggest Retail Push
The Maria Shriver and Patrick Schwarzenegger-backed brand bets on converging high-protein and brain-health trends to dr…
Product Launches & Innovation
LeanPath Launches Snap AI to Track Off-Site Catering Waste
The Portland-based waste-management firm says off-site catering has represented a total blind spot for operators — unti…
Product Launches & Innovation
Elmhurst 1925 Debuts Clean Protein Line at Sprouts Nationwide
The plant-based dairy maker positions Sprouts as its exclusive national retail launch partner for the 190-calorie, low-…
Marketing & Brands
National Peanut Board Launches First Unified Industry Brand Platform
The campaign marks the first time U.S. peanut growers, processors, and consumer brands have coalesced around a single m…
Product Launches & Innovation
Vocelli Pizza Rolls Out Italian Pinsa Crust Systemwide
The Pittsburgh-based pizza chain partners with Di Marco, the Italian originator of Pinsa Romana, after more than a year…